Providing exceptional customer service is one of the fundamental aspects of any brand. As a marketer, one should be considerate to meet the expectations of the consumer base they are serving to. Why is it important? Because it helps to increase customer loyalty, brand...
A new trend is added to the list of digital marketing almost every day. It is nearly impossible yet vital to strategize your digital marketing strategies taking the evolving trends into account. It is extremely crucial to utilize all your resources in the right way...
Social media is omnipresent. Other than using the social media platforms to connect with the target audience, it can be used as an essential part of your branding strategy. Today’s marketers and businesses need digital and social media platforms to connect at a...
It’s important to have a solid customer acquisition strategy no matter which business you’re in. The importance of gaining new customers can never be overlooked. Because without it, you’re seriously and always going to struggle to fill up your growth funnel. But...
What springs to your mind when we think of effective marketing channels these days? There are several that we can think of, but one of the most popular that’s gaining momentum year on year is mobile marketing. Why? Because mobiles are highly personal and lets brands...