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5 Ways Product Packaging Design Can Influence Consumer Behavior

by Pods | Dec 17, 2020 | Designing & Branding

In marketing, there is a term known as perceived value. This term can be defined as the customer’s perception of a product or service and its desirability to them, compared to the competitor’s product. When you talk about perceived value, various things come to mind....

5 Ways Product Packaging Design Can Influence Consumer Behavior

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